[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/aircontrolsystems.net\/new_look\/#BlogPosting","mainEntityOfPage":"https:\/\/aircontrolsystems.net\/new_look\/","headline":"ACS Launches Updated Branding with a New Look and Renewed Commitment","name":"ACS Launches Updated Branding with a New Look and Renewed Commitment","description":"Air Control Systems, Inc. (ACS), a leading commercial HVAC company based in Ontario, California, today announced the launch of a new brand and updated messaging. The move corresponds to a renewed commitment by ACS to its customers and employees, providing a level of technical expertise and superior customer service that truly differentiates it from its […]","datePublished":"2017-08-15","dateModified":"2024-04-17","author":{"@type":"Person","@id":"https:\/\/aircontrolsystems.net\/author\/jacqui\/#Person","name":"jacqui","url":"https:\/\/aircontrolsystems.net\/author\/jacqui\/","identifier":14,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/874a09a66dc64c526e3b5825acfdde57c0613d0ad3f700c7329e1554e3f18962?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/874a09a66dc64c526e3b5825acfdde57c0613d0ad3f700c7329e1554e3f18962?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Air Control Systems","logo":{"@type":"ImageObject","@id":"http:\/\/aircontrolsystems.net\/wp-content\/uploads\/2017\/06\/logo-temp.png","url":"http:\/\/aircontrolsystems.net\/wp-content\/uploads\/2017\/06\/logo-temp.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"http:\/\/aircontrolsystems.net\/wp-content\/uploads\/2017\/06\/logo-temp.png","url":"http:\/\/aircontrolsystems.net\/wp-content\/uploads\/2017\/06\/logo-temp.png","width":100,"height":100},"url":"https:\/\/aircontrolsystems.net\/new_look\/","about":["Uncategorized"],"wordCount":453,"articleBody":"Air Control Systems, Inc. (ACS), a leading commercial HVAC company based in Ontario, California, today announced the launch of a new brand and updated messaging. The move corresponds to a renewed commitment by ACS to its customers and employees, providing a level of technical expertise and superior customer service that truly differentiates it from its competition.\u201cIf we had to choose a single word to describe the essence of ACS,\u201d states Bob Leotaud, President & CEO of Air Control Systems, \u201cit would be \u2018passion.\u2019 No matter the role or experience level, everyone at ACS is passionate about what they do, and that really comes through for our customers. And with our new tagline, \u2018Your Comfort is Our Passion,\u2019 we\u2019ve made it a part of our brand as well as our culture.\u201dMoving away from a mark used for more than two decades, the new branding is clean, simple, and linear\u2014and that\u2019s anything but an accident. \u201cAt a basic level, what we do is simplify complicated and technical components into something useful and understandable,\u201d states Chad Williams, Project Development Director at ACS,\u201cWhether one associates the simplicity of the new design with their experience when having us on their team or sees conveyed airflow, piping, or something else, the new branding really boils down what we do into its core elements.\u201dThe updated branding and messaging will appear across existing ACS buildings, vehicles, apparel, and equipment, as well as new sales and marketing materials, including an entirely new website. \u201cThis has been something we\u2019ve been working on for some time,\u201d says Jacqueline Leotaud, Director of Shared Services. \u201cFrom employee to customer interviews, surveys, and workshops, we\u2019ve made sure that everyone was included and heard. It was a really insightful process for all of us, and confirmed that the same values that founded ACS are the same ones at work today.\u201d\u201cWe\u2019ve been very careful to explain this isn\u2019t an all-new ACS,\u201d says Bob Leotaud. \u201cThis is just an update to reflect the evolution the company has experienced over the years. If anything, we\u2019re even more committed to making our customers as satisfied and comfortable as possible. That\u2019s something that has defined ACS for decades, and I believe it always will.\u201dThe new website\u00a0features the new branding and messaging as well as summaries for services and videos featuring customer testimonials and staff interviews.###\u00a0\u00a0 ###\u00a0\u00a0 ###Air Control Systems, Inc., is a commercial HVAC company based in Ontario, California servicing the entire southern California region. In operation since 1991, ACS offers complete design-build, HVAC installation, building automation, service repair, preventative maintenance, retrofit, and mechanical piping services with an unwavering commitment to delivering the highest levels of customer services. "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"ACS Launches Updated Branding with a New Look and Renewed Commitment","item":"https:\/\/aircontrolsystems.net\/new_look\/#breadcrumbitem"}]}]